Illinois Solar for All (ILSFA) is hosting a workshop on Tuesday, February 27, 2024, from 12 to 4 p.m. CT to teach small and emerging businesses how to market their services within the program. This workshop will be held online and in-person at the Jackson Park Conference Room at the University of Chicago’s Polsky Center for Entrepreneurship and Innovation located at 1452 E. 53rd Street.

Attendees will benefit from an overview of the ILSFA program, the people it serves, and ILSFA brand guidelines. Additionally, attendees will be able to learn key marketing principles from an industry expert.

During the workshop, attendees will:

• Review ILSFA Marketing and sales messages
• Review ILSFA marketing guidelines and sample social media posts
• Gain a solid understanding of key marketing principles
• Learn effective strategies for increasing brand visibility and recognition
• Discover practical tips for generating leads and acquiring new customers
• Learn how to craft compelling messaging that resonates with their target audience

Register today to attend the workshop.